More plan reviews with sponsors who need one.
401kPipe books plan-review meetings with employers of 10 to 200 people. Your advisor arrives with a scorecard built from the plan's own public filing.
A sponsor pipeline, built on public data
- 01
Segment
We define the plans you want: size, industry, state and whether you are after takeovers, start-ups or both.
- 02
Score
Existing plans are scored with 5500 Scorecard so outreach leads with something specific about that plan.
- 03
Book
Outreach to owners, CFOs and HR leads, approved by your compliance contact. The output is a plan-review meeting.
- 04
Report
Each week you see meetings booked, held and advanced. Pricing follows meetings held.
Mandates are sending employers shopping for plans.
A growing number of states require employers to offer a retirement program or enroll workers in a state-run one. An employer with its own qualified plan is generally exempt. Rules vary by state.
That puts many small employers in the market for advice at the same moment. They tend to choose whoever reaches them with something specific.
Qualified means a plan you can improve
A meeting only counts if the plan fits your practice and the person in the room can change providers.
We screen on plan size and structure before your advisor prepares, so the hour goes to sponsors you can actually help.
Known before every meeting
- Plan assets and participant count from the latest filing
- Current providers named in the filing
- Participation and fee questions worth raising
- Plan sponsor contact confirmed
- Review or renewal timing, when the sponsor shares it
Notes on prospecting plan sponsors
State retirement mandates are a prospecting calendar
Every registration deadline is a date when employers have to make a decision.
ResearchWhat a Form 5500 tells you before the first meeting
A plan's public filing is the cheapest research an advisor can do.
TargetingTakeover plans and start-ups need two lists
Existing plans and employers without one are found in different places and want different conversations.
What advisors and TPAs ask first
How do you handle advertising compliance?
Every message is approved by your compliance contact before it goes out, and we keep a record of what was sent and when.
Advisors or TPAs?
Both. Targeting and messaging differ, so we build each practice its own program.
Start-up plans or takeovers?
Either. Existing plans are found through public filings. Employers without a plan come from a separate list.
Is 5500 Scorecard included?
Yes. Your team can run scorecards for any prospect with a filed plan.
Book a pipeline review
Thirty minutes on the plans you want and where they are. You leave with a count of matching plans in one state.
- Built for plan advisors and TPAs
- Messaging approved by your compliance contact
- Month to month
- A FrontPipe company